What We do

Content Strategy

Our content strategists analyse your brand data so we can develop insights on how to quickly create smart content that will resonate with your community.

Content Creation

We then produce content based on what our team has observed within the social landscape of your brand, your competitors, and your target demographic.

Content Promotion

The next step is we provide you with targeted, results-driven advertising that is seen by the right people, at the right time by inspiring your audience to take the actions you want !

Paperplanes Showreel
Space Grill
Apres Velo
The First Drop
George Raftopoulos
I dream of Bikini Case Study
Reckon Case Study
Smart Cleanse – TVC
RAW – Launch Film

Big Ideas that Inform, Motivate and Empower

A culture of thinkers and makers

Paperplanes.Agency believes that digital is much more than an advertising and marketing channel. We help our clients realise the full potential of digital through our Strategic Design process and the solutions we create for them.

Personalisation guides the entire ideation process at Paperplanes. Our core strength lies in our client-centric process. We get involved with the client as early as possible during the strategy and creative development phase to make sure we are all on the same page and clearly map out your business objectives & the challenges you have faced in the past with customer engagement. Our goal is then to create meaningful campaigns and experiences that engage and entertain resulting in exciting customer experiences for your brand.

Creating meaningful customer experiences

Paperplanes is known for pushing the limits of technology to bring the best creative ideas to life in intriguing, engaging ways, We constantly try to bridge the gap between physical and digital through clear vision, bold ideas and the courage to challenge convention.

At the core of any marketing activity lies creative content and our unique speciality is creating media that builds brands and engages customers. From television, social, mobile and e-commerce, we specialise in creating content that is tailored to each channel and true to the shared ideal between brand and consumer.

Case Studies

Social Media Advertising – Stix+Pita

Stix & Pita are located in Sydney and have experienced explosive growth through their commitment to social media advertising. In just one year they have built a committed audience of over 16,000 people.Social media advertising now accounts for over 50% of their new customer base and video content is averaging over 40,000 organic views!

View results
TVC + Social Media – Reckon One

We have worked extensively with Reckon to deliver their online accounting software to customers in Australia, NZ, and UK. We employed a “top down” strategy that started with TV advertising and filtered down to social proof campaigns specifically designed to resonate on a grass roots level with customers.

View results

E-Commerce – I dream of Bikini

Paperplanes deliveries a full-service agency experience to i dream of Bikini. Over the past 12 months, we have helped IDOB build their online brand through Strategic media placement, Brand Architecture, Social Media Ads, EDM and editorial photography. They are now launching their online store with an audience reach that’s already exceeding 30,000 people world wide.

View Results

What our clients say

The growth we have experienced in the past 12 months has been absolutely incredible. Social media advertising easily accounts for over 50% of our new customer base. Every time we showcase a new dish on social media, it sells out that same week !- Stix+Pita
They are clear with objectives, and very impressive when it comes to following things up and keeping projects moving. They have met and exceeded the results that we asked them for, and are on a continuous journey to improve these. I would certainly recommend them to anyone who wants a hands on, dedicated team that is determined to get results.``- Matthew Butler - Reckon Marketing Manager
Get in touch with us today !